CES Unveiled – the Pre CES Show event for Press and Bloggers

Well, it’s time to bring some order to the CES Coverage now that the hundreds of photos are uploaded and the frenzied week of new technologies is over.

I’m always disappointed in how little “Web 2.0″ there is at CES. In 2008 – the show year before the bubble burst and when big money was flowing very freely for big internet players – we saw a large number of major displays by internet companies like Yahoo and Godaddy. Last year and this year it seemed hard to find many “mostly internet” companies at CES although an interesting exception to this was COPIA – a brand new social networking website for book lovers that also provides a line of e-Readers. I’ll have a separate report on COPIA as it’s an interesting idea and approach that I think is designed as much to be aquired by Amazon than to become a separate player in the online book space.

Another exception to the “little Web at CES” rule is the rise of Twitter and Facebook as key marketing tools for many of the businesses there, as well as the fact most are bringing forms of interconnectivity into the equation. So we’re seeing the internet in huge use as something to *enhance* existing technologies more than as standalone websites. Is this simply because CES is mostly a consumer hardware show?


Will we find that the future of the internet is primarily how people relate in pure online environments or in how they interconnect their devices and flow their lives online?

Stay tuned….tuned online that is.

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