Domain Name Registration Tips and “domain tasting” by registrars.

For many the best approach to “having a website” is simply to start a free blog at Blogger.com or WordPress.com.  Both are simple and give you access to powerful free tools as well as worldwide exposure (though you’ll find very few people are likely to visit your blog, even if it’s great).    For a very small annual fee of under $20 you can upgrade both Blogger.com and WordPress blogs to have an address with your own domain name, such as “MyOwnDomainName.com”.

Alternatively you can register your own domain name and sign up for “hosting” and create a website.  This is also cheap, and with available templates not very difficult, though blogs are generally easier to create and manage if you’ll be writing often.   Websites are more appropriate for business exposure, though all businesses should ALSO be blogging which helps your site rank better in search engines – most notably Google which is where almost all free internet traffic will come from nowadays.  Note that a blog is a simply one type of website that uses a general “posting” format.

Easy internet riches from domain registrations is generally a fools game, but it’s also true that a few people made big fortunes with domain name portfolios, and also it is reasonable to register names that suit your fancy for future projects.

Generally you should avoid mail, phone, and online appeals to register or renew names.   Some are outright scams and many are simply a way to get you to move or register names at very high cost.    Discount registrars like Godaddy.com charge only about $10 per year per name for .com, .net, and .org (less in bulk).    Although Godaddy’s upselling is annoying, they are about as cheap as you’ll find for name registrations.

Another challenge to making “easy money” with domain registrations is “domain tasting”:

Domain Tasting and Early Domain Deletions from “Domain Estimator” website:

Domain Tasting refers to a fairly new domain phenomena that claims over 1.5 million domain registrations and deletions per day. Most of the major TLD registries have allowed registrars to delete domain registrations and receive a full refund within the first five days of registration. This results in domain tasting, or the process of registering domains (usually by the thousands), testing them on parking pages for a period of 4-5 days and then releasing the domains that are not generating revenue. There are no rules when it comes to deletions, so in theory, a domain taster could register and taste a domain multiple times before finally deciding whether or not it meets their criteria (usually it must generate more money in a given year then it cost to acquire). Several large, well funded companies have now mastered the art of domain tasting and claim pretty much every daily dropped domain. In other words, any domain that drops as part of the daily drop cycle gets registered and tasted, almost immediately after dropping, and then re-released several days later for others sample. Many tasters register tens of thousands of two and three word combination domains that were never previously registered, in addition to the drops. Most of the high volume tasters own at least one registrar and have budgets that allow tens of thousands of domain registrations per day. Since they only keep a very small percentage of what they taste, the money stays in constant circulation. The only way to combat domain tasting (since virtually anything that drops as part of the regular drop cycle gets picked up by them) is to backorder domains through one of the drop catchers.

CES 2012 preview: Ford’s Innovative CEO Alan Mulally

The CES Innovation Power Panel  happens at 9am on January 11 in the Las Vegas Hilton Theater.    The panel will feature three top American CEOs who will discuss the roles that innovation has played in the success of their respective companies.

At the 2009 CES Mulally impressed the crowd with Ford’s technology and forward looking corporate world view.    I asked him then if Ford would be “needing bailout money” and he answered that he didn’t think so.    Impressively, Ford never did take any bailout money.    In fact some sources suggest that Mulally recently had pressure from no less than the President Obama to pull an advertisement that mentioned how the other car makers took bailout money.    The format was  the Ford “press conference” where a Ford buyer mentions he did not want to buy a “bailout” money car.     Here’s more on that issue:   http://www.autoblog.com/2011/09/27/ford-yanks-bailout-ad-amidst-controversy-w-video/

 

 

 

Biographies of the Innovation Panel CEOs at CES 2012 from CES Website.

Ursula Burns, chairman and CEO of Xerox Corporation, has been with Xerox since 1980. She began her career with the company as a mechanical engineering summer intern before working her way up to lead various organizations including Xerox’s global research as well as product development, marketing and delivery. She was named CEO in July 2009 and has since been instrumental in driving the acquisition of Affiliated Computer Services, which has transformed Xerox into the world’s leading enterprise for business process and document management. Burns has been recognized for her leadership by both Fortune and Forbes magazine’s “Most Powerful Women” lists.  Also, under Ursula’s watch Xerox has been named to Bloomberg Businessweek’s “The World’s 25 Most Inventive Companies.”

Lowell McAdam was named president and CEO of Verizon Communications in August 2011, having previously served as the company’s president and COO. He also held key executive positions at Verizon Wireless since its inception in 2000, and built the company into the industry’s leading wireless provider, with the nation’s largest, most reliable wireless voice and 4G broadband data network. Additionally, he has served as vice president of international operations for AirTouch Communications. McAdam currently serves as chairman of the Verizon Wireless Board of Representatives, and on the board of directors of Verizon Communications.

Alan Mulally, president and CEO of Ford Motor Company, joined Ford in 2006, after serving as executive vice president of The Boeing Company and president and chief executive officer of Boeing Commercial Airplanes. He is known for his innovative and focused industry leadership, while working to transform Ford into a lean, global enterprise. He has served as a past president of the American Institute of Aeronautics and Astronautics (AIAA) and is a former president of its Foundation. Mulally was named Chief Executive Magazine’s “CEO of the Year” in 2011, “Businessperson of the Year” by the readers of Fortune Magazine in 2010, one of Time Magazine’s 100 Most Influential People in 2009 and “Person of the Year” in 2006 by Aviation Week magazine.

It’s a Broadband World

Check out this great interactive graphic from the BBC showing how broadband has spread through the world since 1998.     Note the relationship between affluence / development and broadband use.     Although correlation is not causation, it’s clear for many reasons that one of the best ways for poor countries to get a bigger piece of the global economic pie  is to develop more robust broadband infrastructures in their own countries.

The BBC article attached to the graphic discusses Kenya as an example of this move to development via the use of technology – in Kenya’s case to work on the surging need for call centers to service customers in the UK and USA.