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	<title>TECHNOLOGY REPORT &#187; calacanis</title>
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		<title>Calacanis Twitter Keynote:  Monetizing Potential for Twitter is huge, Twitter&#8217;s will eventually eclipse Facebook&#8217;s valuation.</title>
		<link>http://technology-report.com/2009/05/calacanis-twitter-keynote-monetizing-potential-for-twitter-is-measured-in-billions/</link>
		<comments>http://technology-report.com/2009/05/calacanis-twitter-keynote-monetizing-potential-for-twitter-is-measured-in-billions/#comments</comments>
		<pubDate>Tue, 26 May 2009 20:26:21 +0000</pubDate>
		<dc:creator>Joe Hunkins</dc:creator>
				<category><![CDATA[twitter]]></category>
		<category><![CDATA[Web 2.0]]></category>
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		<category><![CDATA[calacanis]]></category>
		<category><![CDATA[facebook]]></category>

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		<description><![CDATA[Jason Calacanis is no stranger to successful internet companies and even though he has no direct financial connection to Twitter (to my knowledge), he&#8217;s very bullish on Twitter&#8217;s prospects to make a *lot* of money as Twitter traffic and growth explode online. Jason is right to tell people to ignore today&#8217;s Wall Street Journal article [...]]]></description>
			<content:encoded><![CDATA[<p>Jason Calacanis is no stranger to successful internet companies and even though he has no direct financial connection to Twitter (to my knowledge), he&#8217;s very bullish on Twitter&#8217;s prospects to make a *lot* of money as Twitter traffic and growth explode online.</p>
<p>Jason is right to tell people to ignore today&#8217;s <a title="WSJ Twitter" href="http://online.wsj.com/article/SB124329188281552341.html?mod=dist_smartbrief">Wall Street Journal article</a> suggesting Twitter&#8217;s lack of revenue is a sign of weakness.   Almost to the contrary Twitter is correctly building a loyal following of Twitter &#8220;Friends and Followers&#8221;, many of whom would not participate if the commercial elements were too overwhelming.  Google did this masterfully with search with a lean, user friendly interface.   After people became loyal and even addicted to Google search they turned on the revenue spigots and Google became the key online player within just a few years.</p>
<p>Calacanis is noting how simply &#8220;turning on&#8221; various possible advertising features at Twitter would instantly lead to millions in revenue &#8211; he said &#8220;hundreds of millions&#8221; but one should be skeptical of that level of optimism given the challenges Facebook has had despite their huge level of traffic and participation.</p>
<p>Calacanis is so optimistic about Twitter he&#8217;s convinced it will be worth more than Facebook eventually, and feels that it&#8217;s now worth about a billion based on the implied valuations of the venture capital.</p>
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